Certifying training eligible for the CPF ​

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Access to unlimited E-learning modules over a period of 3 months.

The training can also be provided face-to-face or in blended learning (combination of online and face-to-face sequences).

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• Learn Facebook and Twitter - Social networks for business

Learn how to become a Community Manager, discover new customers and learn how to interact with them! In this online video course, you learn how to open and maintain Facebook and Twitter accounts for business and social marketing purposes.  

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• Facebook for VSEs and SMEs

You learn to use the social network for professional purposes to enhance your brand and develop your company. This video course gives you methods, tips to master the website and make it a tool at the service of your marketing strategy.
The training also gives you the elements to analyze the statistics and interpret them to improve the performance of your posts. You are trained in Facebook ads, Facebook's advertising platform to attract new "fans" or prospects

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• Master Facebook - Develop your community

At the end of this training, you will be able to use Facebook like a real pro and get results with few means! You will understand that time and strategy can allow you to develop a beautiful community and above all transform this audience into a committed customer who is passionate about your products and services.  

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• Master LinkedIn

In this training, you will discover what makes the power of LinkedIn. For example, you learn how to properly create your profile, the equivalent of your CV, optimized so that it can be found by recruiters in your professional field. You benefit from the advice of our expert so that you are credible and valued in the eyes of headhunters.
 

• Start on Twitter

Everyone tweets! The media have appropriated this powerful social network for several years.  Do not stay out of this world, do not remain a mere spectator but become an actor by learning how Twitter works! In this Twitter tutorial, you will learn the basics of this social network, its vocabulary, its uses, its traditions. You will know how to write effective tweets to interact with your customers. Training on the basics to be present on the rising social network.

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• Twitter for pros

This Twitter tutorial teaches you how to use the famous social network for professional purposes. It teaches you how to be efficient, how to use dedicated tools and how to respect the codes of good conduct of the social network. You learn how to do effective research on Twitter, organize information flows, create lists or schedule your tweets. Your presence on Twitter is optimized. The trainer also details how to develop a community around a brand or how to interact to prove your expertise. Communication on Twitter is addressed whether to promote a product or service or to convince the press.  

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•  Learn SEO - SEO Training

Be the first on Google! Increase the traffic of your websites, improve your conversions and boost your turnover! In this SEO (Search Engine Optimization) or natural referencing tutorial, you will acquire all the fundamental notions to optimize the presence of your website on search engines Be the first on Google! Increase the traffic of your websites, improve your conversions and boost your turnover! In this SEO (Search Engine Optimization) or natural referencing tutorial, you will acquire all the fundamental notions to optimize the presence of your website on search engines.

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•  Learn Facebook Ads

In this Facebook Ads training, you learn how to use Facebook Ads professionally. How to create an audience in order to target its advertisements, how to set up a campaign on the platform, how to analyze the results. Whether you are a marketing professional or a freelancer wishing to run a Facebook Ads campaign, this training is for you.

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•  Learn Google Adwords

Google AdWords is a real-time auction platform which is made available by Google to use its own spaces as advertising spaces. The first historical space is of course its search engine page, then it evolved with partner sites that allow Google to display its ads on their site, in advertising inserts. First of all, you acquire the knowledge necessary for a good understanding of the Google AdWords tool. For this, you define your objectives, then you create your first campaign. Then, step by step, you discover in detail the new interface of Google AdWords to know all its facets. You then learn how to analyze your performance and, above all, how to optimize it.

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•  Learn Google Analytics

In this Google Analytics tutorial in the form of several video tutorials, you will learn how to improve your website, to be more efficient and effective thanks to this tool whose primary purpose is traffic analysis. Your trainer accompanies you for more than four hours to fully understand the workings of this very powerful tool.  

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